Portfolio Marketing Specialist, Drug Discovery Reagents – Codolet (30)

We are looking for a “Portfolio Marketing Specialist” to join our team to support the growing Life Science reagents business.

Your work will mean close collaboration with our global team of product managers, marketing specialists and R&D scientists.

You will develop marketing strategies and tactics with a focus on digital channels and make sure they are correctly implemented in order to promote our portfolio of products. This role would be ideally suited to a biology scientist with industry or marketing experience.

As part of your responsibilities, you will:

  • Support new product launches, including collateral updates, website pages, writing news, coordinating actions with graphic design and website specialists
  • Develop, manage and implement promotional campaigns for our Life Science reagent product ranges within specific therapeutic area contexts
  • Deliver marketing activities in relation to ongoing or new campaigns
  • Write and coordinate the development of scientific and product content including:
    • Collateral (guides, application notes…)
    • Website content (blog posts, product pages…)
    • Advertisements (search marketing, display…)
    • Emails
    • Landing pages
    • Social media
    • Sales tools
  • Review external content
  • Create promotional tools (flyers, brochures…)
  • Coordinate with media partners and 3rd party providers
  • Deploy content on the website
  • Ensure effective communication about marketing activities internally
  • Collaborate with segment and field marketing teams to help ensure alignment between product, solution and regional marketing activities
  • Analyze and report on marketing performance and use findings to drive improvement

Basic Qualifications :

  • Master’s Degree in Science
  • 2+ years’ experience in Life Science industry or marketing experience

Preferred Qualifications :

  • Experience working with technical and scientific colleagues (R&D, sales, international)
  • Comfortable working with technical/scientific terminology
  • Experience working effectively with colleagues across a large organization

Successful Candidate will possess:

  • Highly effective communicator
  • Good project management skills
  • Highly proficient in spoken and written English
  • Excellent content creation or coordination skills
  • High awareness of the web and digital marketing
  • Team player, creative, structured, and decisive
  • Understanding of the needs of sales colleagues and customers
  • Dynamic and motivated

Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities of this job at any time

Source : https://fr.indeed.com/voir-emploi?t=Portfolio+Marketing+Specialist&c=PerkinElmer&l=Codolet+(30)&jk=28c314799518bfbd&rtk=1g6v3asqfi83t800&from=rss